Leadership Communication

The PR for Humans podcast

Mike Sergeant

I believe that PR should be delivered by real human beings for real human audiences. It's what I call PR for Humans.

I was a correspondent at the BBC for 13 years. I then spent three years as a director at one of London's leading corporate PR agencies. Now I run my own business. 

I work with CEOs, partners and other business leaders around the world - helping them tell powerful business stories.   


Media training and public speaking training 


Finding and telling high-impact stories


Building profile and protecting reputation



Mike Sergeant


CEO coach | Communications consultant | Public speaker | BBC Political Correspondent | BBC Business Correspondent |  BBC Middle East Correspondent |  Sky News e-commerce Correspondent | Reuters Markets Reporter | PR Agency Director 



“Mike was an excellent speaker and chair at our London conference. He gave a fascinating overview of the global context for Family Offices and moderated the subsequent panel discussion with skill, insight and humour” 

Vahe Vartanian, CEO, Global Family Office Community 


“I have worked with Mike on a number of occasions, including his first class 1-1 provision of television/media/public speaking training and his chairing of high-profile conferences and events. His insights and balance, measured and thoughtful style of mediation and panel management have been highly appreciated both by me and the audiences concerned” Anthony Barklam, Managing Director MUFG (Japan’s largest bank) 



"Afterwards the participants said it was the best training they had ever had! 

Mike brings all of his broadcasting abilities and industry knowledge to the conference platform, and gets the best out of his panellists, whilst keeping on-track and moving the discussion along brilliantly. Highly recommended!” 

Mary McGrath, Marketing Director, Punter Southall 


Sergeant Leadership Communications


0207 129 7328